Revamp Your Recruitment Ads: Be the Change with These Design Tips
Recruitment advertisements are essential in attracting the right talent to an organization. However, designing an effective ad can be challenging, especially for budding designers who are just starting in the industry. This is where inspiration comes in handy. One excellent example of a career newspaper advertisement that can inspire budding designers is the "Be the changer" ad.
The "Be the changer" ad features a powerful headline that immediately catches the reader's attention. It highlights the company's mission and vision, which is to make a difference in the world. The use of the word "changer" instead of "change agent" or "change maker" adds a modern and youthful vibe to the ad.
The ad also features an image of a person with a megaphone, which represents someone who speaks up for their beliefs and advocates for change. The image is simple yet effective in conveying the message of the ad. The use of bright colors and a minimalist design also makes the ad visually appealing.
So, how can budding designers create an effective recruitment ad like "Be the changer"? Here are some design tips:
Start with a powerful headline that captures the essence of the company's mission and vision.
Use images that represent the company's values and culture. It can be a photo of the office or the team, or an illustration that symbolizes the company's goals.
Keep the design simple and clean. Use a maximum of two to three colors and avoid cluttering the ad with too much information.
Make the call-to-action clear and concise. Use action words that encourage the reader to apply.
Finally, don't forget to proofread the ad. Spelling and grammar mistakes can turn off potential applicants.
In conclusion, designing an effective recruitment ad can be a challenging task. However, with inspiration from career newspaper advertisements like "Be the changer" and these design tips, budding designers can create recruitment ads that not only look great but also attract the right talent to the organization. Remember, as a designer, you have the power to be the changer.
