Introduction
On December 17, 2023, the world will observe the Shaheedi Diwas of Sri Guru Tegh Bahadur Ji, the ninth Sikh Guru. The Guru was
martyred in Delhi for refusing to convert to Islam under the orders of the Mughal emperor Aurangzeb. His sacrifice
is a reminder of the importance of religious freedom and tolerance.
Content of the Advertisment
भै काहू कउ देत
नहि नहि भै मानत
आन ॥ कहु नानक
सुनि रे मना गिआनी
ताहि बखानि ||16|| (अंग 1427)
Government of Haryana
Nation remembers Hind Di Chaadar
Sri Guru Tegh Bahadur Ji
on his
Shaheedi Diwas
December 17, 2023
Message from Prime Minister of India Sh. Narendra Modi Ji
"मैं
श्री गुरु तेग बहादुर
जी को उनके शहीदी
दिवस पर श्रद्धांजलि अर्पित
करता हूं। अपने साहस
के लिए और सिद्धांतों
और आदर्शों के प्रति अटूट
प्रतिबद्धता के लिए पूरी
दुनिया में उनकी प्रशंसा
की जाती है। उन्होंने
अत्याचार और अन्याय के
सामने झुकने से इन्कार कर
दिया। उनकी शिक्षाएँ हमें
आज भी प्रेरित करती
हैं। " - नरेन्द्र मोदी
Ad campaign by Information, Public Relations, Languages
and Culture Department, Haryana
 |
| Image Credit: Government of Haryana |
The Ad Campaign
The Government ofHaryana has launched an ad campaign
to commemorate the Shaheedi Diwas of
Sri Guru Tegh Bahadur Ji. The
campaign highlights the Guru's sacrifice and his message of peace and
tolerance.
The ads feature images of the Guru and quotes from his teachings. The quotes emphasize the importance of following one's conscience, standing up for what is right, and promoting peace and understanding.
The ads are being run on television, radio, and social media. They are also being displayed in public places, such as bus stops and billboards.
The Message of the Ad Campaign
The ad campaign is a powerful reminder of the
importance of the Guru's sacrifice
and his message. It is a call to action for people to follow the Guru's
example and work to create a more just and peaceful world.
The Guru's Sacrifice
The Guru was born in Amritsar in 1621. He was a wise and
compassionate leader who taught his followers to live a life of truth, service,
and compassion.
In 1675, the Mughal emperor Aurangzeb ordered that all Hindus convert to Islam. The Guru refused to convert, and he was arrested and imprisoned.
The Guru was offered a chance to be released if he would convert to Islam. He refused, saying that he would rather die than betray his faith.
The Guru was martyred on December 17, 1675. His sacrifice is a reminder of the importance of religious freedom and tolerance.
The Guru's Message
The Guru's teachings are still relevant today. He taught
that everyone is equal, regardless of their religion or caste. He also taught
that people should follow their conscience and stand up for what is right.
The Guru's message of peace and tolerance is a powerful force for good in the world. It is a message that we all need to hear.
Conclusion
The Government of Haryana's ad campaign is a
timely and important reminder of the Guru's sacrifice and his message.
The campaign is a call to action for people to follow the Guru's example
and work to create a more just and peaceful world.
